Content economics: Understanding the digital landscape for journalism

February 15, 2014

Felix Salmon, finance blogger at Reuters, has an ongoing, irregular series on what he calls «Content economics». Put together, it is one of the best, most comprehensive accounts of the digital landscape journalism is part of and operating in.

Salmon’s series is bound to end up in a book, but for now, a single place to access all parts was missing. So I created it. The series has five parts by now, I will update this article as Salmon publishes more parts.

» Follow Felix Salmon on Twitter

Content economics, part 1: advertising

Content economics, part 2: payments

Content economics, part 3: costs

Content economics, part 4: scale

Content economics, part 5: news

Hello, nice to meet you. I'm a curious generalist, my main areas of expertise are strategy, journalism and leadership.


Consulted and worked at organisations to develop, refine and execute strategies for digital transformation.


Formal training and 15 years of experience in journalism. Specialised in visual, data-driven stories.


10 years of experience in leading projects and teams. I believe in inclusive, purpose-driven leadership.


My work has appeared in Neue Zürcher Zeitung, The Guardian, Quartz, Spiegel Online, Das Magazin, Tages-Anzeiger, SonntagsZeitung, TagesWoche, among others.

Weekly Filet

My newsletter brings you the five best links of the week, every Friday. Making sense of the big issues of our time (with a healthy dose of serendipity and nerdiness).

Explore & subscribe

You Don't Know Africa

A simple, tricky game. Played more than one million times in over 200 countries.

Try it nowLearn more

I think, write – and speak, if you ask me to – about technology and how it changes media and everything else.

My book, KurzbefehlBooking

Get in touch