Why newsrooms need storytelling tools and what we’ve learnt building them
January 22, 2017
I wrote about the most important and most ambitious project my team at NZZ has undertaken so far.
We at NZZ Storytelling made it our core mission to improve the average story. There’s no point in standing out every now and then when your users get a subpar experience every day.
The only way to tackle the problem at scale is by making sure a lot of people in the newsroom are capable of producing those simple visual elements. That’s why we built Q, a storytelling toolbox for editors. It’s now one year since we launched it and we thought it’s about time we share some of our learnings.
See the full text on Medium.